U R A Brand: A Podcast Interview with Alumna Catherine Kaputa
with Carol Ross

Listen to part one.
Listen to part two.

Author of U R A BRAND! How Smart People Brand Themselves for Business Success, alumna Catherine Kaputa received a BA from Northwestern, an MA from the University of Washington, and is currently a PhD candidate at Harvard University.

Throughout her illustrious career in advertising and marketing, Ms. Kaputa repositioned herself constantly in the changing corporate culture. She would use the skills often necessary in advertising, such as smart positioning, communications, strategy, and marketing tactics to achieve the most for her clients and herself; knowing that the same strategies used to achieve results for a client could also work for personal success.

About Carol Ross

Carol Ross, founder of Carol Ross and Associates, LLC, is an executive coach and team development consultant. For more information, read Carol's biography or visit her blog. To contact Carol directly, email her at carol@carolrossandassociates.com.